TB wisdom will tell you to get paying gigs, and the band will come to you. It's magic. Still haven't figured out myself how that is supposed to work.
How are you supposed to play gogs if you don't have a band??
I have done this over and over and over again...so listen tight...
Option #1: The Cheap Way that Requires Work, but WORKS
1) Check with live venue places and find out what style of music they tend to book. This'll give you an idea of what kind of music will sell. This'll give you two or three styles you can pursue.
2) Go to concerts and jams at local clubs and find good musicians. You'll learn their abilities there -- with no audition necessary! Get to know the ones you like on breaks and find out their goals and availability. Approach the subject of money to determine if they are the kind that are in it for the music. Make sure they aren't the kind that won't go our for anything less than a million dollars. If it's a fit, both money-wise, musically and personality/situation wise, ask them to come out and play together at your rehearsal space sometime. You are putting together a group, and all they have to do is learn three songs and do a video. But you need to decide if you are a good fit after playing together.
2) Get together and see if the magic happens.
3) Rinse and Repeat Steps 1 & 2 until you get the right band together.
4) Make a video of three songs, and then
STOP REHEARSING. Yep -- I said it --
STOP REHEARSING. YOU have other priorities now -- selling!!! Put the video up on a website like Yola or Weebly with stills from the video shoot. I wouldn't use Facebook yet as your lack of likes will scream "no following" to your eventual clients.
5) On the website, have a performance history page, and put "These are the places our musicians have played". List all the months and venues the experienced members of your bands have played. Remember -- you recruited from working bands, so they should be able to list a lot of places. The more scrolling everyone has to do, the better. You are not lying -- it's true -- these ARE the places your musicians have played in the past. Just don't emphasize this PARTICULAR band hasn't performed together yet. You need to show performance history to get booked. My performance history page is one of the most viewed pages according to the analytics.
6) With your video in hand, even on your phone or tablet, and your business card, approach club owners about hiring you.
Don't skip this step and get sucked into rehearsal cuz its easier. Put all your efforts into selling.
GET OUT AND SELL. But have a CONCRETE plan for getting people to the bar gig. You have to convince the bar owner you can draw a crowd. There are strategies for that -- I have all kinds of things I have tried. That is another thread. Post on it or search on it. There are strategies.
7) Book the gig 2 months out "because you are busy as a group". You are busy -- rehearsing now that you have proof of concept. You need the time to get the repertoire together. But don't tell the owner that. Only do this, if you know you can pull it off -- that is what I do.
Get on the phone and practice like heck to be ready for that gig. With money on the table, the musicians will rehearse hard. Pick EASY, GOOD SONGS to get off the ground, and promote like the devil to get people there. I get the owner to give away gift certificates and print postcards or 1/4 page flyers for me to distribute. I go to concerts where my style is being played and promote it to everyone there. The gift certificates are on the postcard. I have my birthday party there that month, I celebrate my latest accomplishment there with my friends, I do EVERYTHING I CAN to get people there.
7) Do the gig. When you raffle off the gift certificates get email addresses because you are sending it electronically. Share them with the bar owner (clear all that in advance with them). Use the gig to build your emailing list or social media.
Option 2: The more expensive easier way.
Same as Option #1 but:
1. Pay the musicians to do the 3 song video.
2. Pay the musicians for the first gig, and play for free at first so the owner doesn't have to pay, or pays a reduced rate. He'll book you.
3. Get the money back on future gigs.
Option 3: Sell an existing band's services on the condition you get to play the gig.
With this strategy, you find a band that is decent, has a website and stuff in place. Ideally, the band should be decent, but doesn't have a full schedule. Or has no one who likes to sell. A really busy band doesn't need you...
Build a relationship by coming to gigs. Write down their set list.
After they get to know you, approach the BL and indicate you are willing to book gigs for the band -- find out pricing they need.
But make it a condition that you get to play the gig if you book it for the desired rate of pay. Don't be afraid to report back with gigs if the payer is lower than desired -- you will be surprised what they will take if they are not overly busy.
Make it EASY for you to be the sub by learning their material based on the list you generated. Even record certain songs on your portable recorder at the gig so you can learn independently. Ideally, being able to just walk into the gig and play it is best, or on the strength of one rehearsal.
Now, make sure everyone is cool with this. As a BL, I would be very cool with this, as disloyalty from musicians has forced me to work with a ton of subs, so I cant' even tell you who is regular in most of my bands. But makes sure everyone is good with it.
After your first gig, keep doing it. Guess what == you are the business motor and bass player in a a band now.
I have done all these options, they have all worked. The times it didn't work was when we couldn't sell the band in Options 1 and 2 so I just abandoned the idea and started a different one in a different style until I got it right.